Strategy Simulation

Námsgrein	V-413-STSI
Önn	20241
Einingar	6
Skylda	Nei

Ár	1. ár
Önn	Vorönn/Spring 2024
Stig námskeiðs	Óskilgreint
Tegund námskeiðs	Valnámskeið
Undanfarar	Engir undanfarar.
Skipulag	Ekkert skráð skipulag.
Kennari	Sveinn Viðar Guðmundsson
Lýsing
The course aims to introduce strategic planning through an active learning experience. Students will prepare and implement their own strategic plan through the simulation platform. Key concepts and methodologies include the generic strategy, strategic objectives and goals, customer service, operations, human resources, sales and marketing, and decisions to implement the strategy selected. Simulation decisions take students step-by-step through the process of developing an effective strategy. The course provides participants with a near real-life experience of running a firm in a specific industry, considering all aspects of running the firm and implementing a pre-determined strategy. Emphasis is on team participation, discussions, analysis, reflection and results presentations. The strategy simulation used in 2024 will focus on setting up and running an airline in the European market.
Námsmarkmið
Engin skráð námsmarkmið.
Námsmat
To pass, a student must receive a final grade of 5 (4.75) or higher for the course. All written components are to be handed in through Canvas. Deadline for reports is midnight on the due date. Further details on each assessment component are as follows. 1. Strategic Plan (25%); 2. Teamwork (15%); 3. Final report (50%); attendance and/or participation (10%).
Lesefni
Ekkert skráð lesefni.
Kennsluaðferðir
Engin skráð kennsla.
Tungumál	Enska